In the UK 49% of their consumers find tamper proof labels a nuisance. African consumers appreciate the technology and see tamper-proof labelling as a necessity. Brand owners operating in Africa rely heavily on tamper-proof technology to ensure that contents of the packaging are safeguarded against counterfeiting. Without compromising the brand identity, tamper proof label technology has to evolve to keep ahead of the growing illicit trade. Arca anti-counterfeit labels are designed not only to ensure an original look for products but also provide package traceability, effectively countering sales fraud and illicit distribution.

When the standard is not enough

Illicit distribution is a well organised, tech-driven and growing industry. It is estimated that 10 of the most common foods consumed are faked to one or the other degree. Whether it is the entire product that is faked or parts of the product substituted by fake components, the fake food phenomenon is growing fast.

Through Arca’s African distribution network and experience in the labelling industry, it has become apparent that brand owners are looking for labelling solutions beyond the norm. Standard of the shelf tamper-proof solutions is adequate enough to fight the battle against highly developed tech-savvy criminals. With Arca’s use of specialised technology and materials, and in some cases cutting edge traceability software, it is now possible to counter a variety of illicit activities:

1. counterfeiting of brand name products
2. tampering with packaging
3. distribution channel and guarantee frauds

TracePack is the licensed African distributed of Arcas’ and specialises in the sale of equipment to mark, code or label any products. What sets TracePack apart from our competition is that we provide a solution from the exit of filler flow wrapper, or form fill & seal machines to palletisation. Technically, we can convey it, code it, mark it, track it, scan it, verify and authenticate it.

Other key differentiating factors about TracePack

Our company’s inkjet and coding systems feature low running and maintenance costs, resulting in a cost-effective solution to FMCG coding. Being the first to bring a 16-head thermal inkjet printer to the African market, gives us the leading edge in experience and problem-solving ability. Our wide range of labellers and print and apply systems ensure that we are able to take care of our clients’ end-to-end marking, identification and coding needs.

When brands are looking for a tamper-proof labelling solution that is above standard, TracePack can assist with customised solutions such as conveyors and customise marking, coding and labelling systems to ensure seamless integration into production lines.

For further information on TracePack click here